Contact:
Pam Abrahamsson
Stephenson Group
pabrahamsson@stephensongroup.com
360.665.2801
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Bryan Throckmorton
Raine Media
bthrockmorton@rainemedia.com
501.817.0606
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SAN RAMON, CA — September 7th, 2006. K/P Corporation, a leading marketing technology solution provider
and Raine Media, a strategic consulting affiliate, announced today its selection by CUNA Mutual Group to
implement a business optimization initiative for the organization’s document management operations.
The project is part of the credit union industry leader’s strategic initiative to transform its business processes for
optimum performance, and is projected to deliver the following key benefits:
- $3 million in cost savings within the first six months of program implementation.
- Projected cost and environmental savings resulting from the elimination of surplus paper
storage. Estimated savings include more than 1.6 million pounds of paper annually,
and associated storage and processing costs.
- Streamlining of internal technology processes, including the consolidation of
14 non-conforming software platforms on to two standard systems.
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“CUNA Mutual Group’s document management operation is a critical
element of our communications for products and services with our credit
union customers,their members, our employees and other key audiences,”
said Jeff Peterson, Sr. Manager, Document Supply Management, CUNA Mutual.
“K/P Corporation’s ability to bring a strategic business optimization
capability to the table was a key factor in their selection for this program.”
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K/P’s mission will consist of re-engineering CUNA Mutual’s document management supply chain
to drive greater efficiency, cost savings, customization and regulatory compliance, in addition to
providing print-on-demand and fulfillment services. Raine Media will partner with K/P Corporation
on the strategic initiative by providing web commerce technology and business optimization
consultation services. The program will feature the creation of an enterprise-wide web services
portal capable of providing “just in time” print-on-demand and variable printing solutions for CUNA Mutual’s
external and internal audiences. The web-services portal will give individuals the ability to order marketing,
product support and many other materials for direct shipping to them.
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“Technology is a vital tool for managing performance, costs, and a company’s brand in the marketplace,”
said Brett Olszewski, VP of Marketing for K/P Corporation.
“We are pleased that CUNA Mutual Group, an industry leader, has selected our technology and business optimization solutions to realize these benefits within its document management operation.”
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K/P Corporation and Raine Media were selected as the result of a rigorous selection process from a field of more than 20 other vendors.
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Raine Media is a management consultancy specializing in the creation and implementation of profit-enhancing
marketing strategies for customers across industries. Raine serves as a highly-valued intellectual property
resource, creating innovative solutions to business performance challenges. Raine provides research, analysis
and insight on the data, industry issues and technologies that are critical to success in the marketplace.
For more information, please visit rainemedia.com
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K/P Corporation provides strategic marketing and branding solutions to Fortune 1000 companies. Offerings
include direct marketing services and business process consulting, along with a wide range of fulfillment,
mailing, and printing services that help customers implement complex marketing and communication
programs. K/P leverages technology to enhance its services and streamline digital transactions.
For more information, please visit kpcorporation.com
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CUNA Mutual Group is the leading provider of financial services to creditCUNA Mutual Group is the leading provider of financial services to credit unions and their members
worldwide. More information on the company is available at cunamutual.com
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